Why Importance of SEO For small business Canada
Why is SEO Most Popular in Canada and Toronto?
Nowadays SEO is given top priority by brand owners in Toronto and Canada. Most companies and start-ups use it as an important marketing tool to increase brand awareness. The ability to create this for commercial websites is mind-blowing. Implementing this will not only help improve your search engine ranking but will also increase the quality of your website. This has been achieved by making your website super user-friendly. By optimizing your site, you increase ease of use and improve the user interface. As a business owner in Toronto, Canada Interested in using SEO service as an important marketing strategy, you may be wondering how many people you will have access to. Well, 85% of the Canadian population turn to the Internet to get results.
The CIIRA (Canadian Internet Registration Authority) has made it known that 75% of Canadians spend at least 4-5 hours on the Internet every day. SEO will not increase your brand visibility for these people. It will also increase the chances of users promoting your website on your various social media platforms.
Search Engine – What are the most famous in Canada and Toronto?
While beginning the SEO process in Toronto, Canada it is a good practice to grow familiar with the most famous search engines. They each have their own set of rules, which is why you should know about them first. Here you can find the September 2019 information that explains how search engines are being used in Canada (according to the Stat Counter Global Stats).
Google’s lead in the competition is visible with 92.06%. This means that when optimizing websites in Canada it is possible to understand Google’s guidelines and strive for the highest ranks in Google’s SERP. Google’s popularity is well-deserved, mostly due to the difficult projects and speed of finding results for each search engine user. Other search engines listed are Bing (4,44%), Yahoo (2,2%), DuckDagoo (0,8%), MSN (0,11%) and Ecosia(0,13%).
Social Media in Canada
Also, there is a chance to reach a wider audience, which is another reason why various aspects of social media marketing should be taken into consideration when expanding into the Canadian market. According to the Canadian Internet Registration Authority, 74% of all Canadians use the Internet 3-4 hours a day. Canadians have recently become more interested in the following industries on social media: retail, e-commerce, food, services, fashion, and many more.
Later you can find a graph with the amount of social media users in Canada with estimates reaching from 2017 to 2023. As you can see, the popularity of the social network is continuously growing from year to year. It all concludes: The investment in your business’s social media presence is worth it, as it affects brand awareness and even advantages as well as its popularity.
According to Stat Counter Global Stats, Pinterest was almost as popular in Canada as Facebook in September. This is especially interesting because the trend is completely different from the location in Poland, wherever Facebook is far ahead of the competition. It is worth keeping in purpose Twitter, Instagram, YouTube, including Reddit, also though they may bring less significant results than most popular social networks.
E-commerce market in Canada and Toronto
According to data for 2018, there is a visible increment in e-commerce retail sales. Last year, for example, they grew 9, 1% compared to the first year. And this is only the beginning – it is expected that in 2020 businesses will rise by 9, 1%. Here you can find projections higher to 2023, as well as a chart that displays those numbers.
The numbers are very impressive for Canada and Toronto, especially given the fact that e-commerce businesses calculated $ 40 billion last year. What’s more, they are expected to continue improving – and to reach higher than $ 55 billion. Therefore, it is easy to see that this market is attractive to various countries. The Canadian market is developing at an unprecedented rate. Plus, as the chart under programs based on statistics from Statista.com, the e-commerce market share is also rising quickly.
For entrepreneurs who want to offer their products in Canada and Toronto, it is also worth keeping in mind the devices that are used by clients to buy online. Here you can find the insights of 2018, which indicate that websites and mobile applications widely affect Canadians’ choices when shopping online. Blogs and social networks also attract a lot of attention from Canadian shoppers.
SEO in Canada is a topic that should interest those who are preparing to expand their services in this lucrative market. SEO efforts should include link building, unique and high-quality content, social media integration, relevant keywords, blogging, keeping the language version of the site, and the type of website. Only a careful analysis of all these factors ensures the successful expansion of the Canadian business market.
SEO Pricing: How Much Should SEO Services Cost Your Business for Canada and Toronto?
When a business decides to hire an SEO company, it is often done to fill a void in your business skills or expertise. This is an important decision to get right because the growth of your business may depend on the success of the search marketing campaign. Most companies charge every month. Research has shown that 75% of SEO agencies in Toronto charge clients monthly. The pricing for this varies from one city to another. Regardless of your location, you are likely to pay between 3000- 5000 CAD per month.
What is the cost of SEO Agencies in Canada and Toronto?
SEO costs in Toronto and Canada can go up to 3000 CAD. All of this is a function that values the model you employ. Usually, it is quite difficult to get an accurate estimate because there are different SEO pricing models.